realme C100i Success Reinforces realme’s Return to Its Core Mission: Empowering the Next Generation

 

realme's renewed focus on understanding and empowering young people is already showing results. With the launch of the realme C100i, the brand has demonstrated that meaningful innovation comes from solving real user challenges rather than simply adding more specifications. By focusing on what matters most to everyday users, long-lasting battery life, reliable durability, smooth performance, and long-term peace of mind, the realme C100i has quickly emerged as a strong example of realme's user-first philosophy in action.

A New Direction Built Around Real User Needs
The success of the realme C100i reflects a broader transformation taking place within realme. The brand has been strengthening its focus on user-centric innovation, creating products that address genuine pain points faced by young people, students, first-job professionals, entrepreneurs, and everyday smartphone users.

Instead of chasing specifications for the sake of comparison, realme identified the features consumers use most and built the C100i around them. The segment's largest 7000mAh Titan Battery, 6-Year Battery Health, 120Hz Ultra Smooth Display, ArmorShell™ Protection, and 24-month warranty directly address concerns around battery anxiety, long-term reliability, smooth performance, and durability. These are practical innovations that improve everyday life, and consumers have responded positively.

Beyond Products: Investing in the Future Generation
For realme, empowering young people extends far beyond technology. The company's vision has always centered on supporting the ambitions and potential of the next generation, not only through products but also through meaningful opportunities that contribute to personal and professional growth.

Building on the momentum of the realme C100i, realme is extending its commitment to youth empowerment through a new micro-campus sponsorship and internship recruitment initiative. By engaging directly with educational institutions, students, and young professionals, the program aims to create opportunities for learning, skill development, and career growth while fostering innovation, creativity, and leadership among the next generation.

Turning Brand Values into Real Action
The launch of these initiatives reflects realme's belief that empowering youth requires more than words. It requires action that creates tangible impact within communities. From creating products that solve everyday challenges to launching initiatives that support learning and career development, realme remains committed to empowering the next generation. Whether through the realme C100i or opportunities that help young people build real-world skills, the goal remains the same: enabling youth to move forward with confidence.

The success of the realme C100i is not simply a commercial achievement. It is evidence that technology becomes more meaningful when it is built around people and their aspirations. As realme continues its journey, the brand remains committed to enabling the next generation to move forward with confidence, both through innovative products and through initiatives that help shape a brighter future.

CBD POTOHAR, READY FOR TOMORROW BUILT FOR THE FUTURE

 

The Punjab Central Business District Development Authority (PCBDDA), also known as Central Business District Punjab (CBD Punjab), has officially announced the launch of CBD Potohar, a landmark initiative marking a new chapter in Punjab’s journey toward future-ready and investment-driven urban development. Strategically located on the rich land of Potohar, CBD Potohar is envisioned as a new economic and lifestyle hub where people can live, work, grow, and play in a modern, connected, and sustainable environment designed for the future.

Developed under the vision of the Government of Punjab and under the leadership of the Chief Minister of Punjab, Maryam Nawaz Sharif, the project reflects a strong commitment to building new-age urban centers that are ready for tomorrow and aligned with global standards of development. It embodies trust, transparency, and a continued focus on delivering progress at scale.

Following its transformative success in Lahore, CBD Punjab is taking its vision of future-ready development beyond the provincial capital of Punjab. Landmark initiatives including the transformation of CBD Quaid District, the development of CBD Bab District and Pakistan’s first and largest IT city, CBD NSIT City, stand as testaments to the authority’s commitment to innovation, timely delivery and sustainable growth. These achievements have not only strengthened investor confidence but have also positioned CBD Punjab as a leading force driving economic transformation and shaping the urban future of Pakistan.

CBD Potohar brings together a comprehensive vision of modern urban living featuring smart infrastructure, mixed-use developments, sustainable mobility systems, environmentally responsible planning, and future-focused commercial zones. The project is designed to foster innovation, enable emerging industries, and create long-term economic value.Its strategic location enhances its significance as a high-potential growth corridor, unlocking new opportunities for investment, connectivity, and commerce. CBD Potohar is positioned to become a catalyst for economic expansion while strengthening Pakistan’s evolving urban landscape.

Expressing his views on the expansion, Chief Executive Officer CBD Punjab, Imran Amin said CBD Punjab was established with a vision to place Pakistan on the global economic map through modern infrastructure and investment-led development. Our journey in Lahore has demonstrated that with trust, transparency, and timely delivery, transformative progress is achievable. CBD Potohar represents the next phase of this journey a future-ready development that reflects our long-term commitment to growth and innovation.”

He further added CBD Potohar is more than a development project; it is a vision for the future. It is a place where people can live, work, grow, and play in an environment built for opportunity, sustainability, and innovation. We remain committed to delivering progress and building urban centers that are ready for tomorrow and contribute meaningfully to Pakistan’s economic future.”

As Punjab moves toward a new era of modernization and growth, CBD Potohar stands as a symbol of ambition, innovation, and trust strengthening CBD Punjab’s footprint of development across the region.The initiative reflects the continued vision of the Government of Punjab and reinforces the province’s commitment to building sustainable, investment-driven, and future-focused urban destinations. Further details regarding the project framework, master planning, and investment opportunities will be shared in due course.

TCL Expands Big with the Grand Opening of Its Biggest Flagship Store in Pakistan at Chauburji, Lahore

 

TCL, Pakistan’s No.1 LED TV brand, celebrated the grand launch of its biggest flagship store in the country with a vibrant inauguration event held in the bustling area of Chauburji, Lahore.  This flagship outlet is TCL’s 20th store in Pakistan, further reinforcing its expanding retail footprint and unwavering commitment to delivering cutting-edge technology and an elevated customer experience.

The newly launched flagship store offers consumers access to TCL’s complete product ecosystem under one roof. Customers can explore the latest innovations, including the advanced C7L SQD Mini LED TV, and a wide range of LED television models. In addition, the store features TCL’s full lineup of air conditioners, including the VoxIN, FreshIN, BreezeIN, and SaveIN series, as well as soundbars, washing machines, and other home appliances, offering a comprehensive smart living experience.

A standout feature of the flagship store is its immersive lifestyle booth, designed to help customers visualize how TCL products seamlessly fit into everyday living. From a fully styled kitchen and cozy lounges to a modern bedroom setup and an interactive gaming area, each space is thoughtfully curated to reflect real-life environments. This allows customers to not just see the products, but truly experience the ambiance and lifestyle TCL brings into their homes.

The store is designed to deliver an immersive and convenient shopping journey. One of its key highlights is the availability of a fully equipped service center within the premises. This ensures that customers not only purchase products with ease but also benefit from reliable after-sales support, including servicing, repairs, and technical assistance.

During the launch event, KOLs, media representatives, and customers visited the store and experienced TCL’s latest innovations firsthand. Guests explored the product lineup, interacted with new technologies, and enjoyed live demonstrations, creating an engaging and immersive brand experience.

Speaking on the occasion, Mr. Janko, GM, TCL Electronics Pakistan, said, “The launch of our largest flagship store in Lahore reflects TCL’s continued commitment to expanding its footprint in Pakistan. We aim to provide our customers with not just innovative products, but a complete brand experience that combines technology, convenience, and dependable after-sales support under one roof.”

The launch marks another step in TCL’s growing presence in Pakistan, inviting customers to experience the future of smart living firsthand. TCL products are available at flagship stores, leading electronics markets nationwide, and on the TCL Pakistan website.

CBD PUNJAB CEO UNDERTAKES DETAILED VISIT OF FLAGSHIP DEVELOPMENT PROJECTS

 

The Chief Executive Officer of the Punjab Central Business District Development Authority (PCBDDA), also known as Central Business District Punjab (CBD Punjab) Imran Amin, visited key ongoing development projects including CBD Walk, CBD Lake, and CBD NSIT City to assess the pace and quality of construction work. The visit was aimed at reviewing progress, ensuring adherence to timelines and reinforcing the authority’s commitment to delivering world-class urban infrastructure.

CEO CBD Punjab Imran Amin was accompanied by Executive Director Technical CBD Punjab Riaz Hussain, Director Construction CBD Punjab Asif Babar, Director Engineering CBD Punjab Umar Hayat, Project Manager NSIT City Yasir Saifullah, along with senior officials from CBD Punjab, NESPAK and project contractors.

The visit commenced at CBD Walk, where the CEO CBD Punjab Imran Amin, inspected 32 commercial units. He was briefed that the grey structure of all units has been completed. During the inspection, Imran Amin directed the project team to further enhance and expand the pedestrian-friendly walkable area, ensuring improved urban mobility and an enriched public space experience for citizens.

At CBD Lake, the CEO CBD Punjab, reviewed ongoing development works and emphasized strict adherence to project timelines. He instructed the concerned teams to expedite the installation of pumps and new fountains, ensuring the lake becomes fully operational within the scheduled timeframe. He reiterated that CBD Lake is envisioned as a landmark recreational and aesthetic feature of CBD Punjab and must reflect high-quality execution.

Following this, CEO CBD Punjab visited Pakistan’s first and largest IT city, CBD NSIT City. He inspected the Celestia IT & Office Tower, where 19 floors have been completed and digital façade installation is currently in progress. Imran Amin also reviewed the progress of the entrance gate, entrance road and central park development within NSIT City.

He was informed that façade pillars of the entrance gate are nearing completion, while water-bound work on one side of the entrance road has been completed alongside asphalt laying on one side. Work on the central park is advancing at a rapid pace, with significant progress in landscaping and structural development. Additionally, tile work in the public realm is near completion, while asphalt work on the service road is also approaching its final stages.

Speaking on the occasion, CEO CBD Punjab Imran Amin stated: “Our focus remains on timely delivery with uncompromised quality. Projects like CBD Walk, CBD Lake, and NSIT City represent the future of urban development in Punjab. We are committed to ensuring these developments set new benchmarks in design, functionality, and public value.”

The visit concluded with a renewed commitment from the project teams to accelerate work and maintain the highest standards of construction and planning across all ongoing developments under Punjab Central Business District Development Authority.

realme C100i Goes on First Sale at PKR 34,999, Featuring Segment’s ONLY 7000mAh Titan Battery and 24-Month Warranty

 

Following a highly successful launch and strong interest from consumers across Pakistan, realme has officially announced the first sale of the all-new realme C100i. Designed for users who prioritize long-lasting battery life, smooth performance, and dependable durability, the smartphone is now available nationwide in the 4GB+64GB variant for just PKR 34,999. Adding even greater value, the realme C100i is also the only smartphone in its segment under PKR 50,000 to offer a 24-month warranty, giving users extra confidence and long-term peace of mind with their purchase. 

The Segment’s Largest 7000mAh Titan Battery

The realme C100i enters the market with one clear mission: eliminating battery anxiety. Featuring the segment’s largest 7000mAh Titan Battery, the device is built to keep up with modern lifestyles that demand constant connectivity, entertainment, navigation, and productivity throughout the day. Whether users are streaming videos, chatting with friends, traveling, studying, or working, the realme C100i delivers the confidence to stay powered for longer without constantly reaching for a charger.

Beyond its impressive battery capacity, the device is equipped with realme’s 6-Year Battery Health technology, supporting over 1,600 charge cycles for reliable long-term performance. The addition of 6W reverse charging also transforms the smartphone into a portable power source, allowing users to charge accessories such as wireless earbuds and smartwatches whenever needed.

Built for Smooth Everyday Performance

The realme C100i delivers a smooth and enjoyable everyday experience through its 120Hz Ultra Smooth Display, powerful octa-core processor, and 48-Month Fluency certification. The display reaches up to 900 nits peak brightness, ensuring clear visibility even under bright sunlight. From scrolling through social media and watching videos to multitasking between apps, users can expect responsive and reliable performance throughout the day.

Durability You Can Depend On

Durability remains another standout feature of the device. Equipped with ArmorShell™ Protection, MIL-STD-810H military-grade shock resistance, and IP64 dust and water resistance, the realme C100i is designed to handle the challenges of daily life with confidence. With up to 2-meter drop resistance and Wet Hand Touch 2.0 for reliable operation in rainy conditions, the smartphone is built to stay protected wherever life takes users.

Smarter Features, Better Connectivity

Running on realme UI based on Android 16, the realme C100i introduces intelligent features including AI Eraser, AI Clear Face, AI Image Matting, AI Outdoor Mode, and Mini Capsule, bringing smarter usability and enhanced creativity to everyday users.

The device also features AI Netpilot technology, which optimizes network performance in weak-signal environments such as villages, mountainous regions, crowded neighborhoods, and underground parking areas. For entertainment lovers, the 300% UltraBoom Speaker delivers loud, clear audio that remains easy to hear even in noisy outdoor environments.

Exceptional Value with Long-Term Peace of Mind

Despite its massive 7000mAh battery, the realme C100i maintains a slim 8.38mm design and comes in Dawn Purple and Dusk Gray. It is also the only smartphone in its segment under PKR 50,000 to offer a 24-month warranty, making it a reliable choice for users seeking long-lasting performance, durability, and value.

The realme C100i is now available nationwide at authorized realme stores and retail partners across Pakistan in the 4GB+64GB variant for PKR 34,999.

From Grassroots to Global Stage: Infinix GT 50 Pro Drives 4Thrives to Historic Esports Triumph

 

 In a Historic milestone for Pakistani gaming, local esports team 4Thrives has conquered the global stage, securing a world championship victory powered by the tournament’s official device, the Infinix GT 50 Pro. To celebrate this unprecedented triumph, Infinix has held a major celebration event in Islamabad.

For years, Pakistan’s passionate gaming community possessed raw skill but lacked access to tournament grade hardware. The inclusion of the Infinix GT 50 Pro provided tournament grade technology required to compete effectively on international podiums.

Following the championship, the tournament traction has generated significant local market interest, establishing the GT 50 Pro as a primary choice for competitive mobile esports in Pakistan.

Simon Feng, CEO of Infinix Pakistan said: “We congratulate 4Thrives on securing this historic victory, which highlights the growing potential of Pakistan's esports community. Our goal remains focused on providing the necessary technology to support local gaming talent as they compete on the global stage.”

The Islamabad event served as both a victory lap and a look ahead, with Infinix set to outline its future roadmap for sustaining Pakistan's esports infrastructure through live show matches and exclusive community showcases.

#InfinixGT50Pro #4ThrivesVictory#InfinixwithChampions

TCL Scores Big This FIFA World Cup Season, Offering Exclusive Discounts on TVs & ACs

 

Lahore, June 10, 2026: TCL, Pakistan's No.1 LED TV Brand, has announced its exciting new campaign “Big Matches, Big Savings” to celebrate the FIFA World Cup 2026. The campaign aims to bring football fans closer to the action while offering great value on TCL’s premium products, including discounts of up to 15%. Running from June 10 to July 20, 2026, this limited-time campaign gives customers the perfect opportunity to upgrade their home entertainment experience during the world's biggest football event.

As part of the offer, customers who purchase any TCL C7L SQD Mini LED TV will receive the powerful TCL S55H 2.1ch Pro Super Bass Soundbar for free. With an impressive 220W Max Audio Power, this high-performance soundbar is designed to deliver deep bass and crystal-clear sound, making it the perfect companion to transform your living room into a true home theater. to life.

In addition, TCL is offering amazing discounts on its premium air conditioner range, including SaveIN, FreshIN, and BreezeIN models, helping customers stay cool and comfortable while enjoying the matches at home, perfectly designed to handle Pakistan’s intense summer heat and changing weather conditions.

With this campaign, TCL is making it easier for consumers to enjoy every goal and every moment with advanced technology, superior sound, and reliable cooling solutions. The campaign reflects TCL’s commitment to providing a comprehensive home experience, combining top-quality visuals, sound, and comfort at a great value.

Football fans across Pakistan can now enjoy the World Cup like never before, as TCL brings the excitement of the stadium right into their homes. Customers can visit TCL flagship stores across Pakistan, leading electronic markets, or the TCL Pakistan official website to avail these limited-time discounts and upgrade their match-day experience.

CBD PUNJAB SECURES STRONG INVESTOR INTEREST AS NSIT CITY PETROL STATION SITES FETCH COMPETITIVE BIDS

 Lahore: Friday, June 5, 2026: Punjab Central Business District Development Authority (PCBDDA), also known as Central Business District Punjab (CBD Punjab), successfully conducted the lease auction of two prime petrol station sites located in Pakistan’s largest and first IT city, CBD NSIT City, through an invitation of sealed bids.

CBD Punjab invited sealed bids for two strategically located plots designated for petrol station development on a lease basis. The auction included Plot F-12-02, measuring 5.38 kanals, with a reserve price of PKR 25 million per annum, and Plot F-02-02, measuring 6.77 kanals, with a reserve price of PKR 30 million per annum.

The auction proceedings were chaired by Special Secretary Housing, Urban Development and Public Health Engineering Department (HUD&PHED), Waqar Azim, alongside Chief Operating Officer CBD Punjab, Brigadier (R) Mansoor Janjua. Their presence underscored CBD Punjab’s commitment to ensuring transparency, fairness, and adherence to best governance practices throughout the lease auction process.

The event was also attended by senior officials of CBD Punjab, including Executive Director Finance Ali Nazeer Malik, Director Business Development & Investor Relations Ali Waqar Shah, Director Marketing Waseem Siddiq, Director Land & Estate Mutahir Mehmood, Director Procurement Jawad Ahmed, and Director Legal Ahmed Armaghan. The participation of these key officials further reinforced the credibility and transparency of the auction proceedings, reflecting CBD Punjab’s dedication to maintaining a robust and investor-friendly environment.

The invitation for sealed bids received an overwhelming response from prominent companies associated with Pakistan’s oil and gas sector, highlighting strong investor confidence in CBD Punjab’s development initiatives and the commercial viability of NSIT City.

Following the evaluation of bids, Plot F-12-02 was successfully leased to Sardar Muhammad & Sons, which submitted the highest bid of PKR 35 million per annum, significantly exceeding the reserve price. Plot F-02-02 was leased to Taj Gasoline at a bid value of PKR 30 million per annum.

Speaking on the occasion, COO CBD Punjab Brigadier (R) Mansoor Janjua stated:

“The successful lease auction of these petrol station sites through a transparent sealed bidding process reflects the confidence of investors in CBD Punjab’s vision and projects. NSIT City is rapidly evolving into a leading destination for technology, business, and commercial activities. We remain committed to providing transparent investment opportunities and developing world-class infrastructure that supports economic growth and sustainable urban development in Punjab.”

The successful lease auction further strengthens CBD Punjab’s commitment to creating a vibrant and investor-friendly business environment while accelerating the development of NSIT City as a premier destination for innovation, commerce, and modern urban growth in Pakistan.

OPPO Pakistan Partners with PMA to Launch Pakistan’s First Fully Branded Metro Train on Lahore Orange Line

 

In a landmark collaboration symbolizing the growing strength of Pakistan–China relations, OPPO Pakistan, in partnership with the Punjab Mass Transit Authority (PMA) and NORINCO International, officially launched Pakistan’s first fully branded metro train on the Lahore Orange Line Metro Train system during a special inauguration ceremony held at the Orange Line Depot, Lahore.

The initiative marks a first-of-its-kind partnership between a global technology brand and a public mass transit system in Pakistan, introducing an innovative approach to commuter engagement while highlighting the evolving potential of public-private collaborations in urban infrastructure.

Senior officials from OPPO Pakistan, Punjab Mass Transit Authority, Orange Line Metro operations, NORINCO International, and members of the Chinese Consulate Lahore attended the ceremony. The event featured an official ribbon-cutting ceremony, followed by a walkthrough of the newly unveiled OPPO-themed train and the exclusive OPPO A6s Pro branded carriage.

Designed as a moving representation of innovation, connectivity, and cross-border cooperation, the themed metro train reflects the deep-rooted friendship between Pakistan and China and demonstrates how technology and public infrastructure can come together to enhance urban experiences.

Speaking at the occasion, George Long, CEO of OPPO Pakistan, said: “This initiative reflects OPPO’s commitment to innovation beyond technology products alone. Through this collaboration with PMA and our partners, we are proud to contribute to a project that connects with millions of people in a meaningful and visible way. Pakistan remains an important market for OPPO, and we believe partnerships like these open new opportunities for innovation, engagement, and long-term collaboration between Pakistan and China.”

Officials from PMA welcomed the initiative as a progressive step toward modernizing commuter experiences and creating more engaging public spaces within urban transport systems. The collaboration is expected to encourage future partnerships between public infrastructure institutions and private sector innovators, introducing new possibilities for communication, technology integration, and passenger experience enhancement across Pakistan’s transport ecosystem.

The OPPO-themed Orange Line train will operate across Lahore’s metro network, offering commuters a refreshed visual environment while reinforcing the role of innovation and creative collaboration in shaping the future of urban mobility in Pakistan.

As one of the most visible public transport systems in the country, the Orange Line Metro continues to stand as a symbol of development and Pakistan–China cooperation. This latest initiative further strengthens that narrative by bringing together infrastructure, technology, and public engagement under one platform.

The launch also reflects the broader spirit of collaboration between Pakistan and China, showcasing how partnerships across industries can create impactful experiences for communities while paving the way for future innovation-led initiatives in the country.